Visualizing Humanitarian Impact Worldwide
We were commissioned by share to design their 2022 Impact Report, with the aim to bring their global humanitarian achievements to life. So we opt for creating an engaging, visually rich narrative that captures the essence of Share's social responsibility and the real-world impact of their aid initiatives across the globe.
Annual Report
Annual Report
Custom Illustration
Custom Illustration
Data visualisation
Data visualisation
Design Challenges
Designing the visual identity for share's 2022 Impact Report posed several unique challenges. The primary task was to effectively visualize share's diverse global impact. This included conveying the scale of millions of meals, clean water, hygiene products, educational lessons, and volunteer hours. The design needed to be informative, visually appealing, and accessible to a wide-ranging audience.
Narrative and Storytelling Approach
Our approach to storytelling emphasized the tangible outcomes of their initiatives. Visual elements and infographics brought each aid project to life, illustrating the real-world benefits to communities. Through the use of compelling imagery and designs, we ensured the report communicated share’s mission and achievements in an engaging and accessible way.
Visual Elements and Design Language
The report’s visual elements include a bright, diverse color scheme, modern typography, and engaging infographics. Simple yet catchy illustrations break down complex data into easy-to-understand visuals. The design language reflects share’s mission to spread joy and create a positive global impact.