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The NIGHT is Dark and Full of… Events

We partnered with the Open Arts Foundation to update the visual identity of The NIGHT, a renowned cultural festival hosted in Plovdiv. Building on the existing design, we enhanced the festival’s brand language with cohesive print and digital assets, amplifying its impact on over 40,000 attendees.

Client
Аgency

Open Arts Foundation

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we delivered
we created

Visual Identity

Brochures & Flyers

Space Branding

Poster

Motion Graphics

Merchandise

Website Design

Our collaboration with the Open Arts Foundation for The NIGHT marked the continuation of a bold and cohesive festival identity. Using the distinctive font and colour palette we developed in 2016, our design extended into a full suite of materials: brochures, posters, flyers, space branding, motion graphics, and merchandise. Every element was meticulously crafted to elevate both the functional and emotional engagement of the audience. From high-visibility posters to immersive space branding, the visuals celebrated Plovdiv’s cultural vibrancy.  Digital assets, including motion graphics and a responsive website, maximised outreach across social platforms. The result is a seamless and recognisable identity that celebrated creativity while drawing in thousands of attendees, reinforcing The NIGHT as a cultural cornerstone.