Diving Into Action: Protecting Maslen Nos
How do you get people to care about the delicate ecosystem of the Black Sea? You take them on a dive. We helped Greenpeace Bulgaria launch a campaign to protect Maslen Nos, a vital underwater pocket in our beloved sea. Our custom illustrations helped them create an immersive, parallax-like website that leads visitors on a 16-step journey from sea level to the seabed.
Custom Illustration
Custom Illustration
Data visualisation
Data visualisation
Our designs echo a children’s book, blending playful illustrations with important facts that float on the screen alongside marine life. As visitors explore the website in-depth, stylized dolphins, curious fish, and swaying seagrass reveal the area's ecological importance. At the same time, the visual storytelling builds momentum toward the final destination, a call to action: sign the petition, dive into the full report, or skim the summary (which we also carefully designed).
